As the healthification trend continues across developed markets, beverage manufacturers are responding by launching new products with lower sugar or calorie content while also diversifying their drinks portfolio. Coca-Cola is the latest company stepping up its efforts to diversify its portfolio by launching 'Coca-Cola Stevia No Sugar', sweetened only with the stevia leaf as the company responds...
In a bid to diversify its portfolio away from a reliance on carbonated beverages, Coca-Cola is instigating an M&A drive, which we expect will be focused on increasing the company's exposure to functional beverages in line with consumer demand.
Tesco's three pillar strategy to recovery appears to be working as the company posts improving financials. We assess the success of this strategy so far, as well as the likelihood that improvements will continue to be made going forward.
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Thanks, BMI Research