Diageo To Pump More Money Into Fast Growing Guinness

There is a big contrast between how Guinness has been selling in the UK and Ireland and in Nigeria over the past few years. In Nigeria, where the recipe for Guinness is traditionally much stronger, more Guinness is now sold than in Ireland. Guinness is of course owned by Diageo, which has been growing in Africa quite quickly. The continent now accounts for about 12% of Diageo's global business. Guinness Nigeria is the second biggest beer company in Nigeria by market share behind Heineken's Nigerian Breweries and is set for a big capital investment, with Diageo announcing plans to invest

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