Kirin Secures Full Control Of Schincariol, But Challenges Remain

Japanese drinks group Kirin has secured full ownership of Brazilian brewer Schincariol, after agreeing to buy the 49.54% of the business it did not already. Kirin secured a controlling stake in August 2011 for BRL3.95bn, and will pay BRL2.35bn for the remaining shares, taking the total purchase price to BRL6.30bn. With full control, Kirin can focus on building its revenues in the highly attractive Brazilian market. The key challenge will be competition with AmBev, which controls nearly 70% of the

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