Market intelligence, trend analysis and forecasts for the Food and Drink industries across the regions

Companies / United Kingdom

Russian Biscuit Consumption Set For Growth

January 2012 | Company News Alert

UK-based biscuit company Burton's has announced plans to build sales of its Wagon Wheel brand in the Russian market. Speaking to the Financial Times the company's CEO Ben Clarke stated that the brand had significant sales in the market before the collapse of the rouble in 1997 and that Russian's had not 'forgotten their taste for it'.

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