InBev Restructures in Europe, Angers Locals

October 2006 | Company News Alert

Belgium's InBev, the world's largest brewer by volume, is shifting production of its Hoegaarden wheat beer from the eponymous town to Jupille brewery in Liège. Even by Belgian standards, the number of jobs involved, perhaps 150, is small. It also represents just the latest move to restructure in the company's home market, where the company now has just three breweries out of an original 10. Other aspects of the move have garnered more attention. Moving the production of a traditional brew from a Flemish-speaking town to French-speaking Liège was bound to create a brief stir in a country divided by

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