SABMiller To Revamp Portfolio Inherited From Bavaria

SABMiller has said that it expects premium-priced beers to account for 15% of sales volumes in its Latin American markets in as little as five years' time. The London-listed brewer, which enjoys dominant positions in Colombia, Ecuador, Panama and Peru, wants to boost sales of what it calls 'worthmore' beer, in order to increase margins across its business on the continent. It is investing US$1.8bn into the project over the next five years, 25% of which will go to sales and marketing, and 45% into expanding its breweries in the region, in anticipation of meeting the growing demand for the

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