Cott Turnaround Tough, But Not Impossible

The new CEO of Cott Corp, the world's largest producer of private label soft drinks, has outlined his strategy for turning around the struggling firm. At the annual general meeting of investors, Chief Executive David Gibbons revealed the firm will cut costs and focus on developing sales of bottled water, tea and energy drinks to offset a decline in sales of carbonated soft drinks. However, this announcement has so far had little effect on the firm's share price, which has been in freefall for more than a

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