Pepsi-Cola Struggles As Non-carbonate Interest Grows

Pepsi-Cola Products Philippines Inc (PCPPI) - the Philippines' sole PepsiCo bottler and marketing licensee - has announced disappointing third quarter and nine-month financial results as it continues to feel the pressure of price competitiveness and declining consumer interest in carbonated soft drinks. To 2012, BMI expects soft drink sales in the Philippines to climb by 27% to reach US$837.8mn. However, with non-carbonated beverages driving the bulk of this growth, carbonate specialists such as PepsiCo and Coca-Cola are being forced to rethink their local

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