Lotte Confirms Immensely Ambitious Expansion Plans

South Korean retail giant Lotte Shopping has reiterated its desire to operate a 300-outlet-strong store network in China by 2018. In pursuing its Chinese retail ambition, the company will enjoy the financial backing of major Korean conglomerate Lotte Group, and yet capital alone may not prove sufficient to achieve such immense growth in the vast, but challenging, Chinese mass grocery retail (MGR)

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