Market intelligence, trend analysis and forecasts for the Food and Drink industries across the regions

Companies / Romania

Real Hypermarkets, Expansion Hungry

August 2008 | Company News Alert

Real hypermarkets, operated by Germany's Metro Group, has announced plans to invest EUR260mn (US$405mn) to open 12 new hypermarkets in Romania by the end of 2009. Following the success of its Cash & Carry wholesale business, Metro decided to launch its hypermarket concept in Romania and began to expand rapidly during 2006, having launched around 15 stores by the end of 2007. The company is now the second largest player in Romania's mass grocery retail (MGR) sector, having invested over EUR500mn (US$778mn) into the market since its initial entry, reflecting the importance of Romania in its future growth plans.

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