Arla Foods Outlines 5 year Strategy

Denmark-based dairy cooperative Arla Foods has announced a five-year strategy which sets outs the firm's regional priorities and highlights the growing importance of product innovation. The firm has taken a decision to prioritise some international markets at the expense of others and also concentrate on particular product categories. With Arla's revenues and profits stagnating over the last four years these measures are driven by the need to drive profitable growth throughout the

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