Coca-Cola In US$200mn Investment

Looking to exploit forecast soft drinks sales growth of 32% to VND7.02trn (US$393.8mn) in 2013, US soft drinks behemoth The Coca-Cola Company (TCCC) has announced plans to invest US$200mn in Vietnam over the next three years. Benefiting from strong economic growth, rapid population growth, urbanisation and an increasingly dynamic tourism industry, Vietnam's soft drinks sector is attracting ever-greater attention and this latest investment will help TCCC to offset renewed threats to its market share from both multinationals and local

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