Molson Coors Launches Coors Light In Costa Rica

Brewing giant Molson Coors has announced that it began selling Coors Light, its best selling brand of beer, in Costa Rica on September 24. Molson Coor's Managing Director for Mexico, the Caribbean and Central America Paul Mendieta revealed that the company was taking advantage of a move towards lower calorie beers in countries where consumers had previously generally opted for full-calorie drinks. Mendieta has also revealed that the firm may need to build a new brewery or co-operate with a local brewer to develop capacity in the Latin American region.

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