CP All Opts For Expansion Via Franchising

Thai retailer CP All has confirmed that it will use franchising as the mode of expansion for its market leading 7-Eleven convenience chain. Targeting 5,200 stores by year-end - an increase of 422 outlets over 12 months - CP All has not disclosed its long-term store opening targets. However, it has confirmed that within five years it wants 60% of its outlets operating under the franchise model, an increase from 38% currently. BMI cautions that while allowing for more rapid expansion, the franchise route carries some significant

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