Dynamic Economic Outlook Driving Consumer Outperformance View

BMI continues to put out a strong view on the Ghanaian consumer, with the country's food and drink industry emerging as arguably West Africa's most promising long term. Counting on a fairly large market (a population in excess of 20mn), one of the region's most stable and developed political systems and a sanguine economic outlook, compounded by the start of domestic oil production (set for 2011), the Ghanaian economy appears to be on the verge of taking off.

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