South African Wine Winning Post-World Cup 'World Cup'

We have argued through 2010 that a successful hosting of the World Cup by South Africa would have strong positive repercussions for South Africa's alcoholic drinks industry. With most commentators agreeing that South Africa did a stellar job, there is plenty of goodwill to go round with early indications suggesting that the wine industry may be winning the post-World Cup 'World Cup.'

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