Sapporo's Disappointing Results Indicative Of Domestic Market Weakness

Sluggish H110 financial results from Japanese brewer, Sapporo Holdings - underscores the domestic market weaknesses in Japan's alcoholic drinks industry. With stagnant wage growth, weak economic outlook and ageing population troubles continuing to weigh on consumer demand, we do not foresee a stronger premiumisation momentum to boost domestic demand for alcoholic drinks over the near term.

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