Nestlé To Bump Up Spending

Even though our Middle East desk believes Egypt's economic and political risk profile is likely to deteriorate in the short term, this does not take away from the fact that there are huge opportunities on the consumer side. Egypt is without question the most exciting domestic demand story in the Middle East and North Africa, in our opinion. Taking account of its huge population (over 80mn) and the fact that there is so much room for incomes to rise, multinational companies with exposure are bumping up investment spending. As incomes rise over the next few years, Egyptians are going to

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