Market intelligence, trend analysis and forecasts for the Food and Drink industries across the regions

Companies / Vietnam

Proliferation Of Modern Retail Set To Continue In Vietnam

March 2011 | Industry Trend Analysis

The footprints of modern retailers are rapidly spreading across Vietnam. Yet despite the rapid influx of foreign investment in the expansion of modern retail stores across the country in recent years, Vietnam's grocery sector remains relatively underdeveloped, with informal grocery stores accounting for an estimated 85% of retail food sales. However, we believe the spread of modern retail into the food sector will only accelerate in the years to come, which should push Vietnam's retail sector up the ranks of investment attractiveness.

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