Market intelligence, trend analysis and forecasts for the Food and Drink industries across the regions

Companies / Cameroon

Africa To Guzzle A Lot More Beer, Look Out For Nigeria

March 2011 | Industry Trend Analysis

Africa provides fantastic opportunities in beer and we think that things will only get better over the next few years, as incomes rise allowing more people to spend on branded beer. Low per capita consumption levels across the continent mask the fact that beer is hugely popular - it is just that most people cannot afford to consume branded beer regularly, so they stick to home brews (see first chart). If the past few years are anything to go by, greater consumption of formal beer is hugely correlated to income growth. This is especially good for premium beer, which is

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