Companies / South Africa
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Heineken Faces Beer Drought In South Africa
May 2007 | Company News AlertSorry, you must be a subscriber to view this article in full. If you are a subscriber please login.
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Following the end of its production and distribution contract with a local company that used to brew its Amstel lager, Dutch brewing giant Heineken has been dealing with a shortage of its drinks in South Africa. This has resulted in a shift in the beer rankings, as the Amstel shortage has led many drinkers to turn to Heineken beer, leading it to become the number one beer in the country for the moment.