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Great Wall Turns To Coffee
July 2007 | Company Finance AlertSorry, you must be a subscriber to view this article in full. If you are a subscriber please login.
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Taiwan's Great Wall Enterprises Corp has announced plans to diversify into the coffee business, in partnership with expansion-oriented Italian roaster Illy Café. The Greater China region is the first target for the Da Chan Espressamente Illy (China) Ltd joint venture, into which Great Wall will invest US$2.45mn, and Shanghai, Beijing and Taipei are all under consideration as the location for the company's first cafés.